Paulo Goode is a graphic designer who dabbled in typography now and again – for years – before ever pursuing it as a means of income. He learned how to use the Fontographer app back in 1998, but it would be another ten years before he’d explore typography again, working on a font for his personal identity that would later be released as Torus.
In 2014, however, Paulo seriously began to wonder about typography as means of generating a passive income. He certainly had some skills already in his wheelhouse, so he decided to give it a go to see where it might lead. He revisited some of his old files, and using the Glyphs Mini app, he created and released his first commercial font, Carrig Rough, near the end of 2014.
To say he was surprised by its reception is an understatement. People started buying his work, and that encouraged Paulo to continue delving into typography. He expanded upon his first typeface, releasing an entire suite of fonts, and from that point he was hooked on the profession. Within two years, he was able to become a full time type designer.
One of his most recent releases is Banjax, a humanist sans serif family of 18 extremely versatile fonts. Each letter set is composed of more than 1,100 glyphs, giving graphic designers an incredible amount of versatility. Being a graphic designer himself, Paulo understands the needs of contemporary designers, noting that he always preferred to work with expansive type designs because of their flexibility.
He admits that the design process behind Banjax was rather uninspiring. He drew some glyphs in his sketchbook, took them into Glyphs app, and basically didn’t leave until he had crafted the entire family.
“Perhaps more interesting is the background story to the word ‘Banjax’ itself,” Paulo said. “In context, here in Ireland, you might hear something along the lines of ‘Ah, Jaysus, the feckin’ printer’s banjaxed!’ To translate, this means that someone’s printer has become inoperable and it is quite upsetting to discover this.” Paulo had often heard that phrase after he came to Ireland, and he found it to be quite the charming phrase. He was frankly delighted to have found a good use for the word – as the title of his latest type design.
Banjax was designed to work in both digital and print applications, with a focus on branding and identity projects that require design cohesion through multiple media outlets. The array of weights includes Hairline, Thin, ExtraLight, Light, Regular, Medium, Bold, Black, and Ultra with corresponding italics for each. This comprehensive range makes Banjax an excellent choice for just about any type of project: signage, displays, headlines, editorials, publishing, book covers, body text, web copy, mobile applications, advertising, logos, branding, letterhead, corporate communications, product packaging, and presentations.
Banjax is ridiculously loaded with additional features like capitals to small caps, case sensitive forms, discretionary and standard ligatures, numerators, denominators, fractions, ordinals, oldstyle figures, tabular figures, small caps, and stylistic alternates. Its multilingual support extends to Basic Latin, Western European, Euro, Catalan, Baltic, Turkish, Central European, Romanian, Vietnamese, Pan African Latin, Dutch, Afrikaans, Pinyin, Igbo Onwu, and Basic Greek for incredible worldwide accessibility.
Paulo Goode currently offers 11 products through YouWorkForThem, a collection of type designs to suit a variety of graphic design projects. Visit his portfolio to view the rest of his work and if you like extensive font families that offer a ton of versatility, bookmark it so you won’t miss his future releases!