Over the last decade, and particularly since Minecraft’s release in 2011, pixel art’s popularity has experienced a continuous upswing around the globe. The trend has been a welcomed source of nostalgia for Gen-Xers, many of whom repeatedly died of dysentery while playing The Oregon Trail at school (although as most of us will agree, food poisoning from the school cafeteria would have been a far worse way to go).
Broken wagon wheels and sick oxen aside, idyllic memories of classic gaming are deeply etched into the minds and hearts of anyone who grew up in the 70s, 80s, and even the 90s – our collective childhood wouldn’t have been the same without them. We spent endless hours playing Pitfall, Missile Command, Dig Dug, Space Invaders, Joust, Mario Bros., and Pole Position on rainy afternoons. The modern revival of “primitive” gaming technology from the beloved era of Atari 2600, Commodore 64, ColecoVision, and NES has also opened the doors for today’s youth to experience gaming the way their “elders” did, decades before.
And we think that’s pretty freakin’ awesome. Back in the olden days, pixel art existed because there was no other alternative at the time – it simply was the way it was. With today’s modern advances however, pixel art has become an object of artistic value, something created not out of technological necessity, but from a conscious choice made in celebration of simpler times.
For the indie gaming industry especially, the resurrection of pixel art remains both a practical and budget-friendly alternative that not only accentuates the nostalgic artistry of a bygone era, but it places the focus on gameplay and allows gamers to use their imagination to “fill in the visual blanks,” as it were.
In that same vein, YouWorkForThem’s recent release, YWFT Edger, is a nostalgic celebration of 8-bit and 16-bit gaming with a gut-punch of contemporary punk attitude. With a bold presentation and rugged outlines, Edger’s fearless confidence is conveyed through the rawness of its abstract design, revealing layers of a personality that is youthful and energetic.
Edger captures the iconic roots of 2-D video gaming and distills them to their most basic foundations, yet its letterforms fully retain their unique and dynamic character. Edger is an excellent choice for posters, gaming and mobile apps, web site content, video game music albums, book covers, apparel, product packaging, logos, and indie media branding.
Edger features a host of in-game bonuses that include contextual alternates, discretionary ligatures, numerators, denominators, fractions, subscripts, superscripts, and stylistic alternates for exceptional design versatility. Multilingual support includes Basic Latin, Western European, Euro, Baltic, Turkish, Central European, Romanian, Vietnamese, Pan African Latin, Pinyin, and Igbo Onwu for accessibility on a global scale.
Our creative studio’s own portfolio currently offers 105 products on YouWorkForThem, a wide variety that includes other bit-inspired type designs. While they won’t grant you extra XP or unlock any hidden side quests, they will upgrade your font arsenal so check them out!